Mark Kennedy
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Pitchforks Into Profits

Political actors have a strategy for your business. Do you have one for them?


Business success requires effectively engaging what Kennedy defined as shapeholders — the political, regulatory, media, and activist actors that shape a firm's opportunities and risks. See Mark's Seven Steps for Shapeholder Success.

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Kennedy’s 360° Insights

 Globally engaged business executive, Congressman, Professor


 Kennedy is a thought leader on engaging to win, whether businesses engaging society, officials seeking to govern, advocates pressing to achieve or avert action, or countries marshaling support for global action.

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Bring Kennedy's ideas to your organization

Kennedy speaks and leads executive education programs around the world on Business in a Political Age, politics, trade, and world affairs.

Contact to confirm availability and honorarium.

Sign up for Kennedy's insights on public affairs or trade.

Kennedy in the news.

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Mark Kennedy Elected to Council on Foreign Relations

GW Today Article

March 3, 2015

"Graduate School of Political Management Director Mark Kennedy has been elected to the nonpartisan think tank Council on Foreign Relations.

Mr. Kennedy, who has served as GSPM director since 2012, is a former three-term U.S. congressman from Minnesota who served as a presidentially appointed trade advisor under Presidents George W. Bush and Barack Obama. A longtime business executive with expertise in trade and U.S. foreign policy, immigration and global affairs, Mr. Kennedy also is a faculty member of the Elliott School of International Affairs’ Institute for International Economic Policy and has overseen the creation of two international-focused GSPM master’s programs in the past three years: Political Communications and Governance and Advocacy in the Global Environment.

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GSPM Boot Camp Provides a Crash Course in Digital Campaign Strategy

GW Today Article

March 2, 2015

"The importance of digital in campaigns is clear, said GSPM Director Mark Kennedy. The school has continued to add digital courses to its curriculum, often co-taught by Democratic and Republican strategists, including one featuring Mr. Koski and Ms. Zurn.

'Digital is becoming increasingly important to the ability to communicate with any audience—certainly a political audience,' Mr. Kennedy said."

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WHWhite House West Wing Tour

Only at GSPM!

February 14, 2015

Thanks to George Washington University's Graduate School of Political Management alum Andrew Lewis, some of the schools most active students got a behind the scenes tour of the West Wing of the White House.

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Obama Defers to Merkel on Ukraine Talks, Greek Economy

NewsMax Article

February 10, 2015

"This vital partnership between Germany and the U.S. has always relied on the U.S. president making the tough calls," Mark Kennedy, a former Republican U.S. representative from Minnesota and now director of the Graduate School of Political Management at George Washington University, told Newsmax. "The hesitancy by President Obama to make the difficult decisions has contributed to the deterioration of conditions within the Ukraine."

On this issue, some observers such as George Washington University's Kennedy were willing to cut Obama slack. As he told us, "It is appropriate for Obama to not seek to contradict Chancellor Merkel on Greece since only the Eurozone itself can make the tough calls for how to achieve fiscal harmony within their common currency."

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CChinese New Year

CCTV Interview

Washington, DC

February 12, 2015

It was wonderful to join the Embassy of China's celebration of the Chinese New Year.  Better understanding each other is a vital path to harmonious relations.

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