• PB14-7
  • Bridge3
  • Navara NW-L
  • Collage-L
  • Bridge3
  • PRI-N-L
  • WH
  • Bridge3
  • Bernanke-NNN-L
  • Yang Jiechi N-L
  • FTF-N-L

Business & Society


Navigating Political Frontiers

  • Political actors have a strategy for your business.
  • Do you have a strategy for them?

Read More

Political Left & Right


Making Democracy Work

  • Not just winning elections, governing

Read More

USA & the World

Yang Jiechi N

America as Catalyst

  • A flatter world requires wider vision, closer friends

Read More

SPEngaging Latin America

Class at GW's GSPM

Sao Paulo, Brazil

March 10, 2014

My class at George Washington University's Graduate School of Political Management on Engaging Latin America is focused on best to advocate in the region with a special focus on Brazil.  My students enjoyed hearing insights from Governor Geraldo Alckmin from the State of Sao Paulo, the 19th largest economy in the world.

Continue Reading

Seeing and Speaking 360 Degrees on Immigration

Huffington Blog Post

March 14, 2014

GSPM student Kara Dunford co-authored this piece

"Earlier this week I shared one approach to tackling immigration reform devised by students at the Graduate School of Political Management. In the interest of being bipartisan, here is a presentation from that our students developed from the Republican perspective.

They worked to create a plausible and budget-positive immigration proposal, against the backdrop of a deeper understanding of what it means to approach politics with a 360-degree vision. By seeing and speaking 360°, political leaders can effectively build coalitions and overcome policy gridlock through political savvy. The best political leaders unify highly segmented societies thanks to their ability to see, understand, and reconcile opposing perspectives."

Continue Reading

A8A Shapeholder Engagement

Based on his experiences in both the private sector and public life, Kennedy developed a framework of  shapeholder engagement that takes a long-term view of the most beneficial path - the “8A” approach.

The first set of “A’s” – Authenticity, Anticipation, and Assessment – define how to be well positioned with respect to shapeholder actions.


“Shapeholders”, the “8A” and "7A" approaches  are copyrights of Mark Kennedy



DShapeholder Decision Matrix

The second set of “A’s” – Advance, Avert, Acquiesce and Assemble – explain how to act in response to an attack or opportunity posed by shapeholders as illustrated by the Shapeholder Decision Matrix >>


“Shapeholders”, the “8A” and "7A" approaches  and “Shapeholders Decision Matrix” are copyrights of Mark Kennedy




SPPeak Leadership for Political Leaders - Making Democracy Work in Brazil

Speech: Rede De Acao Politica Pela Sustentabilidade

Sao Paulo, Brazil

March 10, 2014

It was great to address young leaders and supporters of Rede De Acao Politica Pela Sustentabilidade, an organization devoted to cultivating tomorrow's political talent throughout Brazil.

Continue Reading

More Articles...